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Kritika Prashant

Kritika is a Content Strategist at VoiceTree Technologies, India. Together with team VoiceTree, this IIT Delhi alumna is committed to make business calls as efficient and manageable as emails for small businesses in India.

An entrepreneur's lessons from AAP victory

An entrepreneur’s lessons from AAP victory

February 10, 2015 by

When we provided AAP with a voice calling solution, we did it mostly because they were starting off just like we were. More than anything, it is this spirit of kinship which has driven this article. Here are 5 crucial lessons from this Delhi 2015 electionand AAP victory, for every entrepreneur, that I would like to draw attention to.   Leverage your strength For AAP, their major strength has been…

SMS marketing
October 6, 2014 by

3 Ways Listening to Customer Interactions can Expand your Business Strategy

When thinking about expanding the reach of your business, listen to your customer interactions. Place that ear on the calls, check the sentiment on digital media, look at the response to your advertising, check out their past data usage. Your product strategy needs to incorporate what you intend to deliver aligned with the answers your customer seeks. Identify Probable Weakness and Gather Valuable Inputs As a business establishment, you always…

call recording for hiring
September 16, 2014 by

How you, the recruiter can use your call recordings for hiring [INFOGRAPHIC]

Do you wonder why your entire sales team does not pick up the best practices from your best sales person? Is high churn rate in the sales team bugging your pocket and productivity? Then this article is talking to you. Hiring for sales is a very time consuming and tedious process. There are atleast 5 points in any sales discussion which can make or break a deal. If you can…

business calls
September 13, 2014 by

The Truth About Your Business Calls: 5 Myths Busted

“Your call is crucial to us.” This is the first line a customer listens when calling into a company. But the irony is that this is heard after listening to automated response for about 2 minutes. The ever growing urge for not missing any business call results in robots answering the calls instead of human beings. This is often frustrating for a customer to hear a robotic voice and wait…

Top 5 Common Communication Mistakes Even Smart People Make
August 7, 2014 by

Top 5 Common Communication Mistakes Even Smart People Make

Your communication skills have the power to make or break your business. Inability to communicate effectively may decrease your credibility in the eyes of your business partners or customers and, ultimately, may lead to a decrease in profit. For example, everyone remembers watching BP’s previous CEO, Tony Hayward, as he fumbled through numerous speeches regarding the Gulf oil spill. Stocks often fluctuate as CEO or company’s comments frighten the investors.…